Recognized as the "Oscars of Display Industry", the prestigious SID Display Week 2025 is coming. Each SID Display Week unveils the most cutting-edge breakthroughs in display technology. For example, BOE showcased groundbreaking 110-inch 4K 144Hz UB Cell display, a milestone product establishing new quality standards in semiconductor liquid crystal displays, marking a paradigm shift in LCD innovation. What groundbreaking innovations will emerge at this year's event? Stay tuned for the astonishing advancements set to redefine the industry.
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Decade-Long Innovation: UB Cell Technology
After nearly ten years of R&D breakthroughs in array design, circuit architecture, and advanced materials, UB Cell demonstrates six core advantages: 178° ultra-wide viewing angle, <1% reflectivity, 2000:1 contrast ratio, 144Hz refresh rate, 90% BT2020 color gamut, and 5000nits peak brightness. This technological marvel sets new benchmarks for professional displays across multiple performance parameters.
Cutting-Edge Display Engineering
- Fluid Motion Precision
Utilizing GOA phase-separated shift register design with proprietary EPQ (Enhanced Picture Quality) and HSR (Hard Super Resolution) technologies, BOEresolves pixel charging challenges in large-format high-refresh displays. The system achieves 4K 576Hz/8K 288Hz capabilities while reducing gate signal latency by 35%, effectively eliminating motion blur and screen tearing. - Optical Excellence
Through anti-reflective optical films, low-reflectance black matrix materials, and high-contrast negative LC alignment, UB Celldoubles static contrast while maintaining <1% reflectivity. Combined with Mini LED QD backlight technology, it delivers deep blacks and enhanced ambient contrast. - Immersive Viewing Experience
BOE's STW (Super True Wide) optical compensation technology expands viewing angles to 178°while minimizing color shift and backlight halo effects, making it ideal for commercial installations and home theaters. - Eco-Conscious Visual Performance
The SAP(Spectrum Aperture Pixel) technology enables 20% higher light transmittance with 25% reduced blue light emission, combining eye comfort with vibrant color reproduction for sustainable display solutions.
Strategic Implementation & Future Vision
Currently mass-produced in ADS Pro 4K/8K product lines, UB Cell technology demonstrates BOE's "Internet of Screens" strategy through applications in home entertainment and commercial displays. As a 30-year industry leader, BOE continues to collaborate with global partners to develop premium display solutions that redefine visual experiences.
This technological breakthrough reaffirms BOE's position as a global semiconductor display innovator, committed to pushing boundaries in display quality and application scenarios while promoting sustainable industry development.